Armadillo has become the first Australian rug brand to become a Certified B Corporation™.
Social and environmental responsibility has been at the heart of our business since its inception in 2009. “Undertaking to become certified as a B Corp™ was the next step on our journey of ever lightening our footprint on this earth,” explains co-founder Jodie Fried.
We see it as a great privilege to have our products in people’s homes. Knowing how difficult it can be for customers to research the ethical credentials of the brands they invest in, we sought to hold ourselves accountable to the most stringent, third-party verified requirements available in the world.
Certified B Corporations™ are internationally recognized as meeting the highest standards of social and environmental performance, public transparency and legal accountability. Whereas Armadillo’s accreditation with the International Living Future Institute’s Declare Label measures the sustainability of the rugs themselves, our certification as a B Corp™ measures the impact of the overall company.
Achieving certification is a rigorous process, requiring full disclosure and documentation across five areas – governance, workers, customers, community, and the environment – as well as an agreement to undergo verification every three years to maintain the highly coveted status. We are proud to be one of the 3,500 businesses, across 150 industries in more than 70 countries, to be certified.
Becoming a B Corp™ represents our steadfast commitment to building a more inclusive and sustainable economy. “We are incredibly excited to join this global movement of business as a force for good,” shares co-founder Sally Pottharst. “We are here to make an impact not just in the home but in the wider world we live in – which has so generously sustained us and on which the quality of life for future generations depends.”
Learn more about B Corps.
View our B Impact Report.
As we adjust to the new rhythm of life at home, we’re allowing ourselves the space to just “be”. You’re invited to set the tempo for work, play and rest with our latest curation of sounds, “Still Life”, designed to move you deep inside even in moments of stillness.
Right now our favourite creatives are just like us, taking comfort in life’s simple pleasures and small luxuries. We spoke to interior designer Melanie Burstin from her Los Angeles pad – a space that is as warm, thoughtful and honest as she is – to find out what hobbies she is rediscovering and the one thing she’s learnt that she actually can’t live without.
After years of working together early in their careers and informally collaborating on a few projects, interior designers Dominique Brammah and Shannon Shlom launched their new studio, We Are Duet. Not ones to shy away from bold hues, whimsical patterns, and quirky design finds, their spaces constantly surprise and delight. We spoke to the dynamic duo to find out what it takes to work in sync.
Are you a trade customer? Please order samples through your sales consultant
Choose up to three rug samples from the options.
One of our design experts will be in touch to assist you.
We’ll ship the samples within 1-2 business days, free of charge.
You’ll have 10 business days to trial them in the comfort of home.
Send the samples back to us in the pre-paid satchel provided.
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