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Journal

The Armadillo Journal is home to stories and conversations covering Places, People, and Purpose. You'll find features on people who inspire us, places and projects that delight us, explorations of ideas that ignite us, and rich reads for all those who journey with us.

People

Woodstrokes by Brodie Neill

For London Craft Week 2025, designer Brodie Neill unveiled ‘Woodstrokes’ – a sculptural furniture collection that transforms salvaged timber into fluid, brushstroke-like forms. Presented alongside Armadillo rugs and ceramics by our co-founder Jodie Fried, the exhibition explores the quiet persistence of craft and the exceptional beauty of material reuse. In this conversation, Neill reflects on movement, memory and the intelligence embedded in the act of making. Photography by Mark Cocksedge & Angela Moore

People

Tom Fereday on the Making of AGRA FORMA

In an inspired collaboration that bridges the worlds of furniture and floor covering, Australian industrial designer Tom Fereday has joined forces with Armadillo to create AGRA FORMA – a seven-piece sculptural furniture collection grounded in a shared reverence for natural materials and quiet beauty. Unveiled at Melbourne Design Week and soon to make its international debut in Copenhagen, the collection invites a deeper conversation about craft, sustainability and the sensory potential of the spaces we live in. We spoke with Fereday about his creative process, the synergy behind the partnership and the role of design in shaping not just how our spaces look, but how they feel. Photography by Hamish McIntosh

Place

Quiet Character with Lisa Pollock

Blending fashion instincts with a refined eye for interiors, designer Lisa Pollock has crafted a luminous, layered home in Boca Raton, Florida that is equal parts sculptural and soulful. Rich in texture and anchored by expressive forms, including an edit of our handcrafted rugs, the space reflects her signature balance of quiet luxury and lived-in warmth. Through an appreciation for narrative and nuance, Pollock creates a space that feels both thoughtfully curated and deeply human.

Place

A Homecoming to Adelaide

Earlier this month, we celebrated the grand opening of Armadillo’s new Adelaide atelier situated within Terrace Floors. Hosted by presenter Rebecca Morse, alongside Armadillo co-founder Sally Pottharst and CEO Mark Haysman, the evening paid tribute to our longstanding relationship with South Australia’s vibrant design community. Against the stunning backdrop of florals by Sally Wotton, mingling guests enjoyed sumptuous catering courtesy of Feasts by Larissa and local artisanal wines by Bird in Hand. Photography by Tim Joy